MOMA CONTENT MANAGEMENT AND DELIVERY PLATFORM
The MOMA Content Management and Delivery Platform (MOMA CDP) is an integrated one "stop shop" solution for the delivery of digital content to wireless devices. The MOMA CDP is designed to deliver end-users with a state-of-the-art mobile entertainment experience by allowing for the delivery of a large variety of digital content including ringtones, pictures, animations, mobile games, music tracks, video clips and any other type of downloadable content.
The MOMA CDP allows for the easy management, administration, merchandising, presentation, publishing, delivery, pricing, billing, inventory, DRM, reporting, ingestion, aggregation, authorization, workflow management and settlement of various forms of digital content products. The platform includes a wide range of critical, commercial, technical and management benefits for operators, ASPs, media and content partners, based on the following key features and modules:
Advanced web-based content management
Handset management and diverse content delivery
Flexible interface for content portal development and design
Service flow and subscription management
Open APIs for content providers
Advanced web-based content management
- Easy and user friendly access for content upload, including for 3rd parties
- Content can be uploaded, managed, copied, moved and deleted in bulks
- User friendly tools for content update
- Content search and discovery tools
- Multi-level content category tree and catalogue management
- Control of content types and categories published in each site
- Management of large-scale content catalogs
- Rich content meta data for each content item is kept, including content, type, size, format, description. Associated keywords, etc
Handset management and diverse content delivery
- Handset detection via User Agent during WAP or MMS session
- Handset profile repository
- Content adaptation to match handset capabilities
- OMA STI compatible for interoperability with external transcoding engines
- Correct and best content format delivery matching handset capabilities
- Device profile management
- Delivery of content as binary SMS, WAP URL via SMS text, MMS, or WAP push
- Delivery of content that is managed and hosted by third party content providers
Flexible interface for content portal development and design
- Extensive API for web and WAP storefronts development
- Enables creating web, WAP, I-mode, SIM browsing, SMS, IVR portals & content storefronts
- Site developers get access to query product types, categories, site views, device repository, device capabilities, content search, content price, content download, etc.
- Referrals management
- Multi-lingual support
- Content categorization
- Rich user navigation and search tools
Digital Rights Management
- Supports OMA DRM, GCD, and Nokia DD
- Copyrights management (Limitation on number of downloads, author, royalties, etc…)
- Disable images save in web interface
- Separate low resolution and watermarked previews
- Dynamic temporary links to content
Service flow and subscription management
- Flexible service flow configuration
- Support of SMS, MMS, IVR, web, i-Mode and WAP service flows and operator connectivity
- Variety of pay per use flows (with or without double opt-in)
- Variety of subscription flows (automatic, opt-in, double opt-in, automatic renewal opt-in renewal, etc.)
- Configurable content bundles against configurable service plans
- Control of charge events (MO, MT, Download, authentication, etc.)
- “Push” and “Pull” based services
- Support various user friendly error messages in case of user error during the user flow
- Easy to use web based interface for managing user flows
Rating and Billing
- Applications and content based rating
- Rating based on content item (e.g. charging on ringtone download), subscription package, user profile and content bundles
- Event based rating based on application logic (e.g. charge a certain amount at the end of a quiz session)
- Supports charging through Premium rated SMS/MMS, IVR (premium and non-premium) charging, Credit cards charging, m-Wise pre-paid system (AKA: scratch cards, m-wallet, vouchers)
- Advice of charge and/or delivery reports confirmation before charging
- Successful WAP session before charging
- Supports rating and advice of charge with external rating systems
Reporting and Settlement
- Numerous template based reports, including traffic, revenues, downloads, content, users, etc
- Services analysis and data-mining
- Settlement, revenue sharing and taxes reports
- User history related reports
- System metrics and system performance related reports
- Web based interface
- One click Export tool (Excel , CSV)
- Configurable partner’s report profiles specifying level of accessibility to information
- Real-time business statistics and metrics module
Open APIs for content providers
- Content upload and download API provides a fast and easy way to upload content
- Content delivery API (e.g. activated by IVR companies) allows 3rd part to trigger content delivery to users
- Content query and handset compatibility API allows 3rd party to query handset capabilities
- Customer care API
- CRM API provides, User session history, Delivery status of all messages and information regarding the user profiles (e.g. user credit balance).
- Authentication, Authorization, and Accounting
- Each API function call is checked by the MOMA for Authentication, Authorization, and Accounting. An error code is returned if any of the above is violated.
Campaign management
- Flexible configuration of bundles, promotions and special offers
- Utilization of user's history and profile for targeted campaigns
- SMS and MMS push engine for push campaigns
- Real-Time business statistics analyzing effectiveness of advertising channels, content distributors and campaigns
Customer care modules
- Web based customer care interface for operators and partners
- Easy tracking for all transaction information related to users
- Web-based re-send tools for delivery failures
- Refund and credit management
- Catalog navigation tools for assistance in content selection based on user's device capabilities
